Understand Discord growth and retention
We help you establish a number of growth metrics so you can monitor and improve your community growth.
Discord members over time: This measures how many Discord members there are on any given day.
Active member retention: This displays how many new Discord members join in any time period, as well as how many of these members continue to be active in the time periods after they join. The first column shows how many new members joined in the period. Each column after shows how many of those member were active or sent at least 1 message in the time periods after. Higher percentages mean higher retention and activation rates. Active member retention helps measure the quality of new community members that come in from any campaign.
Member retention: This shows how many new Discord members joined in any time period. Each column after shows how many of those member stayed in the server in the time periods after. Higher percentages mean higher retention. This includes users who may not have ever sent a message or verified themselves, so Member retention is a lot higher than the Active member retention.
You can change the time period by clicking the 3 dots icon on the top right of tabs with charts.